Great businesses are built on strong mental foundations.
At Sublime Studio, we believe that sustainable performance isn’t about pushing harder – it’s about building stronger mental foundations.
What We Do
We offer a psychological coaching membership that supports entrepreneurial people who do hard things.
Sublime sits at the intersection of psychology and performance. Our work is grounded in science, shaped by real-world experience, and focused on lasting impact.
A best-in-class team of coaching psychologists
Sublime is a team of registered psychologists specialising in performance, wellbeing, and modern leadership.
We combine psychological science with real-world experience to support, challenge, and equip entrepreneurs with practical tools that work.
From Founder to Psychologist
From Founder to Psychologist
Hello, I’m Byron McCaughey – a psychologist specialising in entrepreneurs.
Before founding Sublime Studio, I was a venture-backed startup founder. I know the pressure, the emotional rollercoaster, and the drive to keep going even when it costs you. After stepping back from the business, I retrained as a psychologist to help people like me – ambitious humans trying to do meaningful work without it taking a toll.
Sublime is the kind of support I wish I had – strategic, grounded, and human.
Our Philosophy
Mental foundations are the missing piece.
We go deeper than mindset. Our work builds Psychological Capital – the four essential capacities of sustainable performance:
Hope – staying motivated through challenges
Efficacy – belief in your ability to figure it out
Our Approach
Evidence-based psychology
Entrepreneurial lived experience
Practical tools that actually stick
We don’t believe in surface-level coaching or outdated therapy models. We use contemporary tools that support performance and wellbeing.